George Susini Small Business Internet Solutions

By George Susini – Raleigh Tech Web Design, Small Business Web Design, eCommerce, SEO, and CMS

Google Page Ranking

Google utilizes a technique called page ranking to determine as one of the factors to determine organic search engine results for a website. Pages on your website that are believed to be important to Google, receive a higher page rank.

Do you know what the page rank of you small business web site is in Google and why is it important ?

The answer is pretty straight forward, the higher your web site ranks over your competitor, the higher your placement in the Google listings.While there are many other factors that contribute to you Google placement, page rank is very important.

So how do you check you page rank ?

Easy, download the Google toolbar, each site you visit it will tell you what the page rank of that site is in the center of the browser bar. This is an easy way for you to determine you competitors page ranking as well. Should you have a page rank of 0 or n/a, you will need to improve that ranking.